Just-Eat


Archive for March, 2010


Just-Eat.ie Survey Results are in and verified 1

Posted on March 15, 2010 by Emer McCormack

Just-Eat.ie & CheapEats.ie Team up to find your favourite food & place to eat!

Last week Just-Eat.ie conducted a survey in association with CheapEats.ie to find out what the nations favourite cuisine was and also to find out what restaurant/takeaway is the most popular.

Emer McCormack Online Marketing Manager said “ we were delighted with the amount of people that responded to our survey in association with CheapEats.ie, when the data was correlated it was extremely reflective of our own customer data on Just-Eat.ie”.

Ireland simply cannot get enough of Chinese food, Chinese cuisine took the lead position with 40% of the vote when respondents were asked ‘what is your favourite cuisine’. However there was only six votes to separate Chinese food from Indian food, Indian food represented 34% of the vote. McCormack noted “It becoming apparent that Irish people’s pallet is changing and we as a nation are becoming more adventurous with our food, this time last year our own statistics on Just-Eat.ie showed that Indian food was in 5th position so this is a massive leap for this type of cuisine”.

Another interesting cuisine type to enter the mix was French cuisine holding 10% of the vote, followed by traditional fish and chips at 9%, pizza at 4%  and other American cuisine at 3% of the overall vote.

Restaurants/Takeaways receiving the highest amount of votes were as follows:

Chinese Food- Top Restaurant/Take-away: Jade Palace with locations in Cork and Waterford.

Indian Food- Top Restaurant/Take-away: India Gate, Nutgrove, Dublin 14.

French Food- Top Restaurant/Take-away:  l’gueuleton, Dublin 2.

Fish and Chips- Top Restaurant/Take-away: Burdocks, Christchurch, Dublin 8.

Pizza - Extreme Pizza, Rathmines, Dublin 6.

Later this year Just-Eat.ie will release a list of our most popular takeaway’s in Ireland with reference to our data.

Are you a restaurant owner and want to sign up to Just-Eat.ie? Contact us today info[at]Just-Eat[dot]ie.

How to sign up for a Just-Eat.ie account. 0

Posted on March 09, 2010 by Emer McCormack

You’re step by step guide to becoming a Just-Eat.ie member.

You might be a first time visitor to Just-Eat.ie so we decided to put together a little YouTube clip regarding how to set up your very first Just-Eat.ie account.

Becoming a member on Just-Eat.ie has rewards,  not only are you continually kept in the loop as regards special offers and promotions  but we offer rewards for repeat business in terms of bonus points that can be cashed in for vouchers and other merchandise.

So what are you waiting for? Sign up today and order Pizza from Dublin 2 or Pasta from Galway and start to reaping rewards…

Have a look at our video now and sign up for Just-Eat.ie today!

Just-Eat.ie and Truvo.ie are now online partners 1

Posted on March 05, 2010 by Emer McCormack

Just-Eat.ie Ireland’s No.1 online food ordering service has established a new online partnership with one of Ireland’s top review websites Truvo.ie! Just-Eat.ie is very excited about this partnership as it’s a perfect fit between both top websites.

Visitors searching for restaurants and takeaways on Truvo.ie now have ability to order their food online when they see the ‘order online’ button. Emer McCormack, Online Marketing Manager at Just-Eat.ie said: “As a friendly neighbour, Just-Eat.ie has shared their restaurant/takeaway data with Truvo.ie and we are delighted to work with a website of this stature”.

Just-Eat.ie has over 500 restaurants and take-aways online and is growing week on week. Not only is our restaurants and take-away list continually on the rise but visitors to our website is increasing at a very healthy rate which positions us as being Ireland’s No.1 online food ordering website.

Brid O’Connell, Community Manager at Truvo.ie said “we’re delighted to offer the order online function from just eat – once you’ve chosen the best take away in your area on Truvo.ie just click right through to Just-Eat .ie and they’ll take it from there”.

Here’s to a long lasting partnership!

Affiliate Marketing – It’s Simple! 0

Posted on March 04, 2010 by Emer McCormack

I often get asked by people ‘what is affiliate marketing’? I decided to write this blog post to explain it in layman terms.  Affiliate Marketing is an Internet-based marketing practice in which a business rewards affiliates for each visitor or customer brought about by the affiliate’s marketing efforts. In other words website owner pay someone (an affiliate) to get them traffic to their site in the hope that it will convert into a sale. Affiliate marketing  is somewhat different to ‘Cost Per Mille’ (CPM)’ as it is not based on impressions, it is based on a CPA – (Cost Per Acquisition) model. Therefore if you have an affiliate signed up to your affiliate programme and they are not delivering revenue to you as a merchant do not have to pay them anything.

Is it easy to make money as an affiliate? Yes, sometimes – depending on how astute the affiliate is with online marketing. In order for me to fully understand affiliate marketing I signed up to TradeDoubler.ie Affiliate Marketing and created a account and started affiliate marketing, at first I thought ‘I am going to get rich fast doing this’ which sadly I didn’t but I am making money now after a good few months. Affiliate marketing requires time, patience and most of all tweaking to make it work.  As an affiliate you have to choose the programme that will work in tandem with your website.

Do people make money? Yes they do, affiliates can make more than a monthly salary by engaging in affiliate marketing but you have to remain committed to making it work!

So, want to give affiliate marketing a try? Why not join up to Just-Eat.ie affiliate programme via TradeDoubler today. If you have any questions please ask.

I have included a YouTube clip in relation to affiliate marketing for you to view.

As Seen On Danish TV! 0

Posted on March 01, 2010 by James Galvin

Just-Eat.dk is the flagship country of Just-Eat. It is where the concept was born and is the benchmark that many of the other Just-Eat countries aspire to reach. My ambition for Just-Eat.ie is to be one day on an equal footing to the Danish business, as actually Denmark is not too dissimilar to Ireland. Their population is around 5m (around 1m+ more than us) and they have high a concentration of population around their capital city, and most importantly both nations love takeaway food.
This week our colleagues in Denmark have started on their first ever national TV campaign in Denmark and I have to say, I really like the adverts.
They use a humour angle to convey the message of choice to their customers, which is a very important selling point of the Just-Eat concept. I personally think clever humour is a great tool when it comes to advertising. Some of my favourite TV adverts of all-time are often the funniest ones, and I have to say that the clips below (despite obviously being in Danish) tick all the boxes for me.

Ad 1: My first words

Plot: A family is gathered around a table eating cake and talking to each other. Suddenly the baby starts muttering something. The dad think’s that the baby is saying “daddy”, so he is enticing the baby to repeat it while everyone is listening carefully. The baby then bursts out: “Pizza no. 7 with chili, garlic and extra cheese”. Everyone at the tables looks disturbed and confused and we zoom in on the father.
Payoff: “Do you order a bit too much at the same place? Try Just-Eat, here you can find anything from grill to gourmet.”

Ad 2: Feeling at home

Plot: We see a young woman and a young man in a cozy apartment with some nice music. Suddenly the woman gets angry at the guy and asks him to leave. The guy then goes to take a glass of milk, and she’s even more annoyed. She finally manages to throw the poor guy out of the apartment. As soon as the door is closed, the guy knocks at the door saying “Hey… you forgot to pay for your pizza – hello?”
Payoff: “Do you order a bit too much at the same place? Try Just-Eat, here you can find anything from grill to gourmet.”

I wish Just-Eat.dk all the best success with these TV adverts, and who knows, maybe Just-Eat.ie could potentially grace the TV ad breaks on Irish television one day. Anything is possible!