Just-Eat

Hello all,

Here’s a list of the people that have entered the iPad competition. Registration has been completed and now we must move this competition forward!

We will be in contact in the coming days with the participants to see how they are getting along.

Everyone here in the Just-Eat.ie office is really looking forward to seeing quality marketing around the country!

We will post more updates soon …

Thanks

Just-Eat.ie

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The Apple iPad may not have yet officially launched in the Ireland, but that isn’t stopping the device from performing better for retailers than the iPhone.
Despite having not being released in Ireland yet, an initial like-for-like comparison of conversion rates of visitors to buyers has revealed that the iPad is going to be a much more effective online buying platform than the iPhone.

Ireland’s leading takeaway website, www.Just-Eat.ie, analysed the operating systems people use to order takeaway food through, and discovered that despite the fact that the Apple iPad has not yet been released in the Ireland; hundreds of owners are already using the device to order takeaway food online and its sales conversion rate is much higher than iPhone users.

The company’s statistics show that, on average, iPad sales conversions are running at 1 in 3, 34.9%, of browsers ordering, yet iPhone sales conversions are running at 7.64%. The iPod Touch browser to buyer conversion rate stands at 10.62%.

The Just-Eat network service more than 45,000 meal orders in any given 24 hour period, and has decided to release the information regarding the operating systems people use to access the Just-Eat website from, in order to show the potential of the iPad with regards to online retail.

The iPhone accounts for ten times more traffic to the site than the Android operating system, Symbian Operating System or RIM’s BlackBerry browser, whilst twice as many people use the PlayStation 3 browser to access the website when compared to the Nintendo Wii.

Here are the top methods users of Just-Eat.ie use to access the website, not including access through Windows or a Mac.

1. iPhone – 58.7%
2. Linux – 11.54%
3. iPod Touch – 7.64%
4. SymbianOS – 5.85%
5. Android – 5.85%
6. BlackBerry – 5.04%
7. Playstation 3 – 2.11%
8. Nintendo Wii  - 0.98%
9. Sony – 0.81%

10.  Samsung – 0.65%

11.  iPad – 0.49%

12.  Nokia – 0.16%

13.  LG – 0.16%

James Galvin, Managing Director of Just-Eat.ie had the following to say,

“As soon as the iPad was announced, we were quietly confident that it would be an online retail game changer, as its simplicity and hassle-free design lend nicely to browsing whilst sat in front of the TV, often the time consumers are most likely to buy or order online.

“The device hasn’t even launched in Ireland yet and we’ve already seen more site traffic via the iPad than via established web-ready portable devices such as the Sony PSP.”

He continued,

“Thousands of people access Just-Eat.ie website every month using the iPhone web browser, and we fully expect the iPad to exceed this after launching at the end of this month. We are extremely excited about the potential of the iPad, especially after this great start, and truly believe it will be a huge sales driver for many retail outlets online, including ours.”

For more information regarding this please contact info[at]Just-Eat.ie.

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Would you like to be a TV Star?

Do you think that you can tell the difference between your favourite takeaway and one cooked by a celebrity chef in your own home.

Vision Independent Productions makers of The Restaurant and Showhouse are currently looking for families and individuals to take part in a brand new fun and exciting food series airing this summer for RTE 1 called “Take on the Takeaway”.

The only criteria is you must be fans of fast food and eat lots of it!

If you’d like to take part and are available during the last two weeks of June please contact Peter@vipmg.tv or call 01 864 1444 for more information.

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The 2010 World Cup Finals are almost upon us with only a few days left to go. It only seems like yesterday when Thierry Henry gave a helping hand to France’s qualification. The pain still runs very deep for many us. This frustration led to us building the website ‘AnyoneButFrance.ie’, and the subsequent Facebook fan page now has almost 3,000 members signed up. The inetrest and support has been phenomenal.

As well as some tounge-in-cheek fun, we have also teamed up with a number of restaurants nationally to promote the ‘Hand-Burger’. This burger is a bacon and cheese burger made with 100% Irish ingredients and will NOT contain onions, mayonaise or garlic. CLICK HERE for the latest list of participating restaurants.

Get on board and support this great campaign, and eat Irish during this World Cup!

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Just-Eat.ie joined forces with Cork’s Red FM to present ‘RedFM Triple Play’ in association with Just-Eat.ie.

During the entire month of May the people of Cork listened day in day out for the ‘Triple Play’ on Red FM sponsored by Just-Eat.ie. The winner was announced on Friday and Lisa O’Sullivan from Blackpool in Cork netted an amazing €5,000 in cash!! Not bad for listening to your favourite radio station.

On behalf of all the crew here in Just-Eat.ie *Congratulations* and enjoy spending the money!

Do you see how easy it is to win with Just-Eat.ie?  Click Here to Listen to Lisa Winning Live on Air!

Just-Eat.ie is Ireland’s No.1 Online Food Ordering Website.

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Last month we decided to run a competition on our Facebook Fan/Like Page to giveaway 5 top of the range HD Camcorders. The chosen winner received the first camcorder and nominated 4 people on our Just-Eat.ie Fan Page/Like Page to receive a HD Camcorder each!

Last night it was decision time at Just-Eat.ie and we had to select a winner, the winner was chosen at random.

Just-Eat.ie are delighted to report that Rebecca Cappacappa  from Waterford was our main competition winner. (See pic on left).

Congratulations!! Rebecca selected Sean McDonagh, Caolan Harrington, Dave McDermott, and Aimee Croke to all  receive a HD Camcorder each.

As part of the terms and conditions of winning this prize winners are required to record a 3 minute clip with reference to Just-Eat.ie. It is entirely up to the winners to come up with the creative! Just-Eat.ie are looking forward to all 5 HD clips, the clips will be uploaded to our YouTube, Blog and of course Facebook page for everyone to view.

Just-Eat.ie would like to take this opportunity to thank everyone for entering, we had phenomenal interest in this competition and we urge you to keep an eye out for more exciting competitions coming very soon!

http://www.Just-Eat.ie is Ireland’s No.1 Online Food Ordering Website.

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Emer McCormack Just-Eat.ie Online Marketing Manager talks about marketing on the interweb.

Hello I am Emer McCormack and I joined Just-Eat.ie in January 2010 and I love Just-Eat.ie purely because I am a online geek but mainly because it is a forward thinking, progressive company. Just-Eat is only two years in Ireland and its already Ireland’s No.1 Food Ordering Website! I think that is very impressive.

My role as Online Marketing Manager can range from designing websites, Search Engine Optimisation (SEO), Search Engine Marketing, PPC, Managing Social Media Channels and Reputation Management, Affiliate Marketing etc and that is just online. I also apply my expertise in other areas in offline marketing such as radio advertising, print media and PR etc.

Online marketing means you have to have your finger on the pulse of all online activity at all times especially if your ‘brand’ is being talked about. This includes monitoring Google alerts, responding to tweets and Facebook messages.  It  doesn’t matter what day of the week communication comes in or at what time of day or night, you have to manage it effectively. That’s why everywhere I go I have my Blackberry and iPhone with me and my laptop is never far away.

The reason why I decided to write this entry was mainly because I often get asked “what is it that a Online Marketing Manager does?”  I hope I have answered it now.  The truth is I don’t work alone, we work as a team in Just-Eat.ie and this is fundamental to its overall success to date.

So, that’s me. I love to meet new people so please don’t be shy and say hello.

Emer

Follow Just-Eat.ie on Twitter

Follow Just-Eat.ie on Facebook

Contact Just-Eat.ie info[at]Just-Eat.ie

Blog http://blog.just-eat.ie

Web http://www.Just-Eat.ie

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What is your name? Sean Mc Donagh

Are you in good form? ah sure I’m not too bad thanks

How old are you ? 27 years young

What do you do? As in occupation - Nothing at the moment

What part of this wonderful Island do you live in? I live in the

original capital of Ireland, Waterford. Up the Deise

What are you passionate about? I love motorbikes and of course my

girlfriend Pauline

Have you used Just-Eat.ie before? Yeah Im after using it a good few

times. nom nom nom

If so, what do you think of it? It’s great. Very handy.

How often would you order? Normally once a week but sometimes twice.

What is your favourite food? I love pizza’s.

Daddy or Chips? Em chips. I never ate me father

Why did you join our Fan Page? I’m addicted to joining pages haha

Did you hear of Just-Eat.ie prior to joining our Facebook Fan page?

Nope. I found ye through my friend on her Facebook

Do you like the way we communicate on Facebook? Yeah its brilliant.

Do you think we’re a cool brand? Anything that involves me getting food is cool.

Thanks for taking the time out to answer these few questions, we think you’re cool.

You’re not too bad yourself

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What is your name?

Pheonie Cashman

Are you in good form?

Mighty form!

How old are you ?

19

What do you do? As in occupation -

Im a sales assistant.

What part of this wonderful Island do you live in?

Dundrum…the centre of the universe! (That’s Dublin in case you don’t know – Emer added this in )

What are you passionate about?

Music, my mates, snowboarding, food…most importantly drink!

Have you used Just-Eat.ie before?

Yep!

If so, what do you think of it?

Its a cool site, easy to use and the area finder is very handy!

How often would you order?

2 or 3 times a month

What is your favourite food?

Mexican or Indian

Daddy or Chips?

Chips…with garlic sauce and ketchup!

Why did you join our Fan Page?

From the website…

Did you hear of Just-Eat.ie prior to joining our Facebook Fan page?

Yep id joined it about 6 months ago

Do you like the way we communicate on Facebook?

Yea its cool,friendly,its nice to have the human side to a business!

Do you think we’re a cool brand?

Deffo

Thanks for taking the time out to answer these few questions, we think you’re cool.

You ain’t so bad yourself!

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By having access to a loyal ‘fan’ base on Facebook we have a fantastic opportunity to ask a few question from time to time to our friends. Today I asked a few quirky questions to obtain an understanding of what our fans really think of us and also to find out who are ‘fans’ are. Enjoy the read.

What is your name?

Joe Murphy

Are you in good form?

Yeah, actually. =)

How old are you ?

35.

What do you do? As in occupation -

Administrator and online marketing guy for a nonprofit, plus I consult on online marketing for some small press publishers.

What part of this wonderful Island do you live in?

Dublin.

What are you passionate about?

Communication. Questions. Creativity. Food and drink. Games.

Have you used Just-Eat.ie before?

Yes, but only a handful of times.

If so, what do you think of it?

Good. The site is bright and fairly clean. The user experience is good. The range of places I can order from is good. And the site has improved since the first time I used it.

How often would you order?

Maybe once a month?

What is your favourite food?

Japanese right now, but it varies a lot. Craft beer.

Daddy or Chips?

Chips, with brown sauce, thank you.

Why did you join our Fan Page?

Whenever we order food online, we google for vouchers. We noticed the Facebook page occasionally had some, and wanted to keep up to date.

Did you hear of Just-Eat.ie prior to joining our Facebook Fan page?

Yes. But the page has encouraged me to stick around.

Do you like the way we communicate on Facebook?

*Definitely*. Warm, funny, engaging, chatty. You’re doing it right. I’ve used the competitions and the way they encourage the promotion of your brand (hey everyone, spam your pals!) as classic examples of how to use Facebook well.

Do you think we’re a cool brand?

I think so, yes. Takeaway food isn’t *very* cool, but you do it well.

Plus, your site’s good – I like the little bios.That sort of human face to an organisation gets me every time. It’s worth doing, but I know many organisations find that transparency threatening (like mine).

Thanks for taking the time out to answer these few questions, we think you’re cool .

Likewise!

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